5 Steps to Follow To Rank Higher in Search Engine Rankings
Website is vital thing for Business. You can easily represent your business through a website. Whether you sell products or services, you get your website designed and developed as per your needs. The Digital presence of your business starts with creation of your website/ webpage or some other platform where you can display your products and services. Once you have created this, now you need to promote your platform to reach to large audience. Though Designing and Development of website is not an easy task, But today because of huge competition the promotion of our website is very difficult. It is not easy to rank your website in search engines until it is perfectly optimized as per the Search engine requirements. There are professional Digital Marketing Experts who take care of different aspects to rank your website higher in the search engine and bring leads for your business. Today we will tell you steps to rank higher in Search Engine Rankings: Create Impactful Website: As per your business, make sure to create a website that has very easy interface. So that user can easily access all the services given by you. Take care of design of your website, It must be user friendly and must follow your business requirements. Informational Website: The Google likes to rank the website which has good amount of information in it. So try to add content on every page of your website. Describe your products and Services so that user can get the required knowledge. Analyze your Website for Search Engine Friendliness: Analyze your website so that it is up-to-date as per the search engine requirements. You can use free seo audit tools to perform this analysis. This will tell you the status of your website. You can make the required changes to your website and make the website search engine friendly. Speed and Responsiveness of Website: These two factors plays very important role in website ranking. Speed: Make sure you website loads quickly. The Load time of your website should be less than 3 sec. “The Lower, The better”. If the user find it difficult to access your website quickly after clicking your links, they will bounce back which will adversely affect your search engine ranking. Responsiveness: Make sure your website is accessible from all the devices easily whether user wants to browse your website from small mobile to wider display device, it must be responsive to all the devices. This gives good signals to search engine and helps to rank higher. Perform SEO on your Website: The Search Engine Optimization plays very vital role in search engine ranking. The ON-Page SEO and OFF-Page SEO activities help in strengthening your website and send signals to search engine to rank the website higher. In on-page activities, we need to take care of all the activities on the website itself which are setting up required SEO plugin, setting up analytic, search console, tag manager, checking robots file, optimizing title, giving optimal description, using keywords as the requirements of particular page, many other tasks In off-page activities, we focus on building quality back-links to strengthen the website which include Search Engine Submission, Profile Creation, Bookmarking, Business Listing, Classified Submission, Directory Submission, and many other tasks as per the requirements of the business. This overview article is written by our digital marketing expert. Along with these there are many other aspect which needs to be checked for ranking any website on Different search engines. If you want any help to rank higher you can consult Webtrack Technologies
7 Tips to Achieve Better Ranking For Your Website | Search Engine Optimization
To Achieve the Best Results from your website, it should be optimized as per the needs of search engines and also it should provide best user experience so that the user could get all the required information for the requested query. To enforce this, a website must fulfill certain criteria, which are imposed through search Engine Optimization (SEO). As a Digital Marketing Expert we will guide you how to achieve better ranking for your Website through SEO. SEO is process which consists of list of different activities to develop an impact-full website that clearly disclose all the information about your business. Here is list 7 most important SEO Tasks: Choose Your Domain Name (Business Name) Though the process of Search Engine Optimization(SEO) should start prior to the development of website. The domain name of website should be as per your business or as per your brand name. Web Site Designing and Development Your website should be structured in such a way that it clearly discloses the whole information of your business. Search engine loves the website that is easy to navigate and crawled by Google bots. Audit Website for SEO Score You will know about your website’s SEO score thought audit. In which you will analyse website for: Website Speed, Website load time, URL Analysis, Website Errors, Index Status, Website score, and many other metrics This Audit will help you in deciding the health of your website. You can make your further planning for the data obtained from this report and most importantly this analysis should be repeated after every month in the SEO process which helps you to track your work. Keyword Research and Targeting Keywords are the basic elements of SEO. Optimizing your website for the relevant key phrase is most important part, so that our website should rank for the required keywords. Most importantly the keywords should be highly searchable with medium competition. Write the keywords focused content (Articles or blogs) and get your website ranked for those keywords. Your Article should be informative to describe the user requirements. Speed Optimization Loading Speed of your website plays very important role to rank your website. The search engine and user find that website good if it loads quickly. So make sure to check the speed of website and make sure to keep it near 3 sec. Website should have average bounce rate(40-50%). Make sure to keep the size of all pages short by compressing the image size and avoiding unnecessary JS and CSS files. Mobile Optimization Now, it’s necessity that website should be optimized for mobile devices as the user can access the website through mobile devices so to fulfill the desires of users, website should be compatible with all the devices. Back link Generation Back links are like pillars of website. All types of back links whether do-follow or no-follow have their own importance in building the website. Sharing our products and services on different social media platforms is also very helpful for promotion of our Website. These are the basic rules to get our website ranked in search engine results. There are many other tactics which vary from business to business. If you want your website ranked we will help you achieve your goals. Hire a Digital Marketing Expert to promote your business and generate leads for your business.