Your Website may have Home, About Us, Contact Us and Services pages but do you know along with these pages, you must have Blog and newsletter subscription for user engagement.
Your Website is the online face of your Business. So it should be equipped with all the basic features which could help in generating leads for your business.
Today, we will discuss how to increase the user interaction on your website by incorporating the following things on your website.
1. Blog
Content plays a very important role in user engagement. The blog is the best option to update the latest and regular content on your website. Through blogs, you can discuss all the news and information related to your products and services with the user.
A blog helps in achieving a higher ranking in search engine result pages(SERP).
Blogs help to grab the attention of customers. It helps to increase the visibility of your website as search engines show the website in higher ranking which regularly update quality content on their website.
2. Newsletter Subscription
It is the best option for user engagement. Through this subscription form, we can get the email list of subscriber whom we could send the promotional messages in the future. We can send the latest news to our subscribed users in which we can inform them about our updated products and services.
The newsletter is the best and effective process to promote our products and services because those users may somehow require or are interested in the services you provide.
3. How do we work
This page is also very useful to grab the attention of the user. This page helps to take our user in trust by making them clear for how do we work. In this page, we can list the whole process that how our business works.
Some business does have a Review page on their website, this is also beneficial but the reviews about any business could be seen under google reviews section. Any user could access the reviews about business from google business reviews page.
These pages will help you in generating leads for your business which is an ultimate goal of creating a website. We as a web development company take care of all these and many other features to create User and SEO friendly website.